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Copywriting

How to proactively address your customers’ objections

Every potential customer has hesitations about working with a new company. They may not trust you. They may not believe … Continue reading

Customers buy benefits, not features

So why is it that every startup we see listed on Product Hunt or Launching Next leads with features? If … Continue reading

How to improve the your startup’s website copy

Copywriting is the practice of crafting text to inspire, inform or persuade. It’s also extremely difficult.  If you want to … Continue reading

Launching.io is your resource for launching and growing your startup. Written by Alex, who founded Launching Next.

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