When $50 converts better than $49.95
Why is it that some startups price their products ending in $.99, while others end in $.00? Can it really … Continue reading
Conversion
Building credibility for your startup with social proof
You need social proof to sell your product or service. There are simply too many alternatives available. Users need an … Continue reading
Customers buy benefits, not features
So why is it that every startup we see listed on Product Hunt or Launching Next leads with features? If … Continue reading
How to improve the your startup’s website copy
Copywriting is the practice of crafting text to inspire, inform or persuade. It’s also extremely difficult. If you want to … Continue reading