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Conversion

When $50 converts better than $49.95

Why is it that some startups price their products ending in $.99, while others end in $.00? Can it really … Continue reading

Building credibility for your startup with social proof

You need social proof to sell your product or service. There are simply too many alternatives available. Users need an … Continue reading

Customers buy benefits, not features

So why is it that every startup we see listed on Product Hunt or Launching Next leads with features? If … Continue reading

How to improve the your startup’s website copy

Copywriting is the practice of crafting text to inspire, inform or persuade. It’s also extremely difficult.  If you want to … Continue reading

Launching.io is your resource for launching and growing your startup. Written by Alex, who founded Launching Next.

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